Nugmag is coming back! (Holiday Issue)
Oct03

Nugmag is coming back! (Holiday Issue)

Hey NugMag readers ,   What a crazy year we have had! I want to be the first to let everyone know we will be printing the Nug Magazine for November – December issue. This is exciting news for anyone who has ever read Nug Magazine or supported us in any way. The magazine will be printed bi-monthly starting January 2014 and will be a free publication, ready to be picked up at various hub locations around San Diego. We plan to...

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The Food Truck Chronicles: Asian Persuasion’s Multinational Menu is Perfect for Meat Lovers
Feb01

The Food Truck Chronicles: Asian Persuasion’s Multinational Menu is Perfect for Meat Lovers

By: Esther Rubio-Sheffrey Jessica Tsang is a Chinese-American. She grew up in Chula Vista, obtaining nourishment predominantly from Chinese home cooked meals. But the Tsang family is unique, in that like many of their Mexican-American neighbors, they spent a considerable amount of time across the border in Tijuana. Her father, who is fluent in Spanish, lived in Tijuana when he was about 10 years old and helped in the family restaurant...

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Food Truck Chronicles: Asian Fusion Tabe BBQ Style
Dec07

Food Truck Chronicles: Asian Fusion Tabe BBQ Style

Article & Photos By: Esther Rubio-Sheffrey San Diegans are accustomed to menus that fuse together the culinary flavors of different cultures in order to create unique variations of standard favorites. With the Tabe BBQ Food Truck, chefs have perfected the fusion of Korean and Mexican cuisine with their taco, burrito, and rice bowl options. Tabe BBQ, pronounced tah-bay, is a derivative of the Japanese formal word Taberu, which...

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The Food Truck Chronicles: MIHO Sets the Bar High
Nov02

The Food Truck Chronicles: MIHO Sets the Bar High

Article & Photos By: Esther Rubio-Sheffrey MIHO first hit the streets in June of 2010 and is the brainchild of Juan Miron and Kevin Ho. The name itself is a combination of their two last names and an endearing term for “son” in Mexican culture. Each of the letters that spell MIHO is made of the various food philosophies that Miron and Ho feel are fun, thought provoking, and engaging, like Ho’s personal favorite quote from...

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The Food Truck Chronicles: Mangia Mangia Leaves You Wanting More
Oct03

The Food Truck Chronicles: Mangia Mangia Leaves You Wanting More

By: Esther Rubio-Sheffrey If you have had the pleasure of visiting Italy, or dining with an Italian family, you know that among the many things Italians do well, eating is one of them. Eating is an experience; there are courses; there is no rush; and you eat, eat, eat until your heart and stomach are both content. Mangia Mangia is San Diego’s first gourmet Italian food truck. Owner and Chef Marko Pavlinovic says, “The literal...

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The Food Truck Chronicles: Food Farm
Aug30

The Food Truck Chronicles: Food Farm

Article & Photos By Esther Rubio-Sheffrey Due any day, the newborn will be Dave and Kari Rich’s second child. Their first born, Food Farm, is their food truck. Not yet a year old, Food Farm has taught the Richs to be patient. Not only are they selling delicious food, they are selling a lifestyle. A professional chef, with over 10 years of fine dining experience, Kari focuses on healthy and eco-conscious ways of cooking. “I...

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